Wednesday, June 21, 2006

"Consumer" Report More Like Crabby Bickering


"In our twenty years of research and reporting on the residential real estate industry there has never been a more irresponsible, speculative, worthless report than this one. There is no research to back up a single opinion, just the authors using the bully pulpit to inflame fears among consumers about housing professionals and take shots at one of the most useful industries ever conceived.

There is much we can do to improve service to consumers, but the prescriptions listed by Brobeck and Woodall are totally baseless and useless. We should forcefully rebut this report and thereafter ignore anything that comes out of the Consumer Federation of America if this is the kind of junk on which they put their names."

Steve Murray
Editor, REAL Trends

Steve Murray is one of the most highly regarded consultants to the real estate industry. He works with many of the leading companies in the industry, helping them to improve their quality of operations through better management and agent development.

The much-awaited CFA report, which is attached below, does read like a family squabble, with emotional accusations and finger pointing, delivered in a way as to hammer home the point that the complainer is a victim.

I agree with Steve, that we have much to do to improve our service to consumers. This report just creates a wider divide between realtor and consumer, and if you think about how many realtors there are out there, nothing good can come of it. md


HOW THE REAL ESTATE CARTEL HARMS CONSUMERS AND HOW CONSUMERS CAN PROTECT THEMSELVES - CONSUMER FEDERATION OF AMERICA